While SEO is the long term goal of online marketing, paid search compliments SEO by being faster, targeted, and provides you with actionable data for your business. Paid search lets you place ads on Google, Yahoo!, Bing, Facebook, and other targeted online websites. It also provides a low cost advertising option that only charges you for the people who actually click on your ad. For these reasons, and many more, paid advertising is the fastest way to get on the front page.
Pay per click (PPC) advertising allows you to create ads for your target audience while they are searching online or using social media sites and apps. It is the quickest way to get your website to the top of the dental search results. PPC is the most data driven advertising you can do for your business. You can restrict how and when your ads are displayed and monitor the results of each ad. You only pay when people click through to go to your site, or call your phone number. We make your ads more effective by monitoring all the data points, split testing ads and making adjustments to improve both the click through rate and your ROI. Our PPC experts are certified and fully manage campaigns so you get the most out of your PPC budget.
Geo-Targeted PPC makes sure that you don't spend money on clicks from people outside of your area. With Geo-Targeted PPC advertising, we can decide who will see your ad based on their location and what they are searching for. This results in lower cost advertising that is directly targeted to potential customers in your area.
As experienced PPC professionals, we focus on getting results by improving both the quality of your online ads, as well as the quality of your website. By consistently testing and improving these two areas, we can actually get you higher placement and more traffic at a lower cost than your competitors.
Most website visitors will not make a purchase or contact you (convert) based on one visit. We provide retargeting services that can help you keep track of those people visiting your site and display ads to them in searches and social sites across the internet. This service provides you with a way to increase your ROI for advertising and increase conversions all while keeping your customers happy and coming back.